About
Founded by industrial designers Maayan Fogel and Yoni Chechick, C’s is a brand of meticulously hand-crafted metal cuffs. With their background in architecture and art, Yoni and Maayan infused their love of minimalism into creating objects inspired by materials with bespoke details. My challenge was to reflect the very essence of the products, namely of their unisex metal bracelets, with a bold identity that has a slight masculine touch. The approach was to highlight the material and elements used in their creation process: fire, metal, and human wrists.